Nike
Runners Helping Runners
With running on the decline worldwide, we helped Nike bring the joy back by launching the ‘Runners Helping Runners’ initiative across Asia Pacific and Latin America - a series of celebratory localized events to inspire (and perspire) runners.
We armed markets with localized toolkits of activation campaigns, social engagement strategy, roll-out plans, retail partnership materals and all accompanying assets, across social, merch design, animation, film, OOH and POS.
We also designed a RHR logo (spinning below) currently being rolled out globally.
Agency: Ghostpistols.
Role: ECD/Founder.
We armed markets with localized toolkits of activation campaigns, social engagement strategy, roll-out plans, retail partnership materals and all accompanying assets, across social, merch design, animation, film, OOH and POS.
We also designed a RHR logo (spinning below) currently being rolled out globally.
Agency: Ghostpistols.
Role: ECD/Founder.
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