Snapchat
The task was to convince 25-30 year olds to give Snapchat a go in the run-up to Christmas. The answer was a lot tactical ads across the Capital and online.
Actually, the original answer was a recording of me rapping an ‘ironically-bad’ Christmas grime song, but we all agreed that I should never try that again and the tactical ads became the answer.
Client: Snapchat UK.
Role: Creative Director / Writer.

